
Your eyebrows can make or break your entire makeup look. The right brow products and techniques can help you achieve the perfect shape and definition. Whether you’re a brow newbie or an expert, there’s always room for a little improvement. I’m sharing my favorite eyebrow products and techniques to help you perfect your brows, no matter your brow type or shape. All the products mentioned are available in the UK, and I’ll guide you on where to buy them. Let’s get those brows on point!
1. Anastasia Beverly Hills Brow Wiz
Best For: All skin tones and hair types
Skin Type: Works well for all skin types, especially oily skin due to its long-lasting formula
Why You’ll Love It:
If you’re looking for precision and control, the Brow Wiz from Anastasia Beverly Hills is a game-changer. The ultra-fine pencil allows you to create hair-like strokes that mimic the natural texture of your brows. Whether you’re filling in sparse areas or shaping your brows from scratch, the formula glides on smoothly and blends effortlessly. It’s also waterproof, ensuring your brows stay in place throughout the day without smudging.
How to Use:
- Begin by using the pencil to outline the natural shape of your brows. Follow the arch and tail with light, hair-like strokes to define the shape.
- Use the spoolie on the opposite end to blend the pencil into your brows and soften any harsh lines for a natural look.
Where to Buy:
2. Benefit Cosmetics Gimme Brow+ Volumizing Eyebrow Gel
Best For: Thin or sparse brows
Skin Type: Suitable for oily and normal skin types
Why You’ll Love It:
If you’re someone who wants a fuller brow look with minimal effort, Gimme Brow+ by Benefit is perfect for you. This tinted eyebrow gel contains microfibers that adhere to your natural hairs, making your brows appear fuller and more defined. The brush is small and easy to work with, making it perfect for beginners or those who want a quick, no-fuss brow routine. It’s also water-resistant, so it’ll stay in place all day.
How to Use:
- Brush through your brows using the small spoolie brush, starting from the inner corner and working outwards.
- For more volume, apply an additional layer, focusing on the sparse areas.
Where to Buy:
3. MAC Cosmetics Brow Set

Best For: All brow types, especially those with unruly brows
Skin Type: Suitable for all skin types, particularly those with oily skin
Why You’ll Love It:
For a long-lasting, natural finish, the Brow Set by MAC is a top-tier option. This clear gel is perfect for keeping unruly brow hairs in place while also adding a subtle sheen. The formula is lightweight and non-greasy, so it won’t weigh down your brows or make them feel crunchy. It can also be used to set brow pencils, powders, or pomades in place for all-day wear. It’s a fantastic product for a clean, defined look, especially if you want a more natural finish.
How to Use:
- After filling in your brows with a pencil or powder, use the spoolie to brush the gel through your brows, starting from the inner corner and working outward to set the hairs in place.
- For a more dramatic effect, layer over a tinted brow gel or powder for extra definition.
Where to Buy:
4. Tarte Shape Tape Brow Mousse
Best For: Full, fluffy brows
Skin Type: Great for normal to dry skin, especially if you like a more natural, textured brow
Why You’ll Love It:
The Shape Tape Brow Mousse by Tarte is perfect for achieving that fluffy, voluminous brow look that’s so trendy right now. This mousse-like formula adds texture and volume, making your brows look naturally fuller without any clumping. The lightweight formula dries down fast and lasts all day without flaking. Plus, it’s available in multiple shades to suit every hair color.
How to Use:
- Apply the mousse directly to your brows using the angled applicator. Start at the base of your brows and use short, upward strokes to build volume and lift.
- For a more structured look, follow up with a brow pencil for definition along the brow’s arch.
Where to Buy:
5. Urban Decay Brow Blade
Best For: Precise and defined brows

Skin Type: Suitable for all skin types, especially oily skin due to its waterproof formula
Why You’ll Love It:
For those who prefer an ultra-precise brow, Brow Blade from Urban Decay is a must-have. This dual-ended product features a micro-pencil on one side and a liquid ink stain on the other. The pencil allows you to create sharp, hair-like strokes for an ultra-defined look, while the ink stain side provides a soft, natural tint. It’s perfect for anyone looking to define their brows in detail, with a long-lasting, waterproof formula that stays put even through sweat or rain.
How to Use:
- Start by outlining your brows with the pencil to define the shape.
- Use the ink stain side to fill in any sparse areas for a fuller, natural look. The ink stain is perfect for achieving that “just-groomed” effect without it looking too overdone.
Where to Buy:
Techniques to Perfect Your Brows
Now that we’ve covered the products, let’s talk about the techniques that will help you create flawless brows:
1. Map Out Your Brows
Use a brow pencil to map out your natural shape. This will help you understand where to fill in and where to shape. Start by marking the beginning of your brow (aligned with the side of your nose), the highest point of your arch (aligned with the outside of your iris), and the tail (aligned with the corner of your eye).
2. Focus on the Natural Shape
Don’t overdraw your brows—focus on enhancing your natural shape instead. Follow the natural hair growth direction, and avoid creating a harsh, over-arched look.
3. Blend, Blend, Blend
After filling in your brows with a pencil or powder, use a spoolie to blend the product in and soften any harsh lines. This will give you a more natural look and help avoid the “blocky” brow appearance.
4. Set with a Brow Gel
Always finish your brow look with a brow gel. Whether you’re looking for a clear gel or a tinted one, brow gel helps lock everything into place and gives your brows a polished finish.
With the right products and techniques, you can perfect your brows and elevate your makeup game. From precise pencils to voluminous gels, these products will help you create a brow look that lasts all day long. Whether you’re aiming for a bold, defined brow or a natural, fluffy look, there’s something for everyone.
Which brow products are your go-to? Let me know your favorites or any other techniques that help you get the perfect brows! Happy brow-grooming!